In October 2006, YGX conducted an online survey to gauge easyJet’s prospects for success within the UK low cost carrier (LCC) sector. The results indicate that things are looking good for easyJet.
The market share of low-cost carriers in Europe reached 16.3% in May 2006. This is a full 2.4% higher than at the same point 12 months prior. Of all the European countries, the UK has the highest penetration of low-cost carriers – with LCCs taking a 28.4% share from Jan-May 2006. There are now 48 low-cost airlines in Europe, operating out of 22 countries. However just 15 of these operate more than 50 flights a day. The two biggest low fare airlines in Europe are Ryanair and easyJet.